Fudge to work on new
online platform for celebrity
designer style favourite,
Gorgeous Couture.
Gorgeous Couture was
born in Manchester in 2002,
and since then has seen
a fantastic rise to fame as
designers of the dresses of
choice for the likes of Girls
Aloud, Tina O’Brien and
Samia Ghadie wheneve
they face the red carpet.
Famed for their glamorous
dresses, the brand's
online portal has been
essential to its growth
in allowing customers to
make purchases from the
collection online, as well
as order special made
to measure bespoke items.
Fudge have been tasked
with totally redeveloping
the site, to bring it up to
date, and take the brand
to the next level in terms
of look and feel as well
as functionality.
Nikki Proctor from Gorgeous
Couture commented on the
appointment:
"We are looking forward
to working with the Fudge
team who have already
demonstrated their creativity
and ability in this field.
It is essential to our brand
to have a fabulous online
presence and we are
already well on the way
to seeing that happen."
David Eccles, Managing
Directory of Fudge
commented:
“It is fantastic to be working
with such a high profile,
Manchester born brand.
Online designer retail is
fiercely competitive, and
we are putting a lot of focus
on creating an online portal
that carefully positions
the brand in a way that is
more appropriate to its
customer base."
Phil Jeffs, Fudge's Technical
Director commented:
"Apart from a brand new look
and feel, we're also looking
forward to bringing Gorgeous
Couture up to date technically.
The new site will benefit
from a huge amount of new
functionality.
These additions will provide
a greatly enhanced user
experience in terms of,
usability, accessibility
and search engine visibility".