Fudge - A Marketing Communications Company

Fudge serves new identity
for England Squash.

Award winning brand and
digital agency, Fudge has
been appointed to work on
the new identity and website
for sports association,
England Squash, as part
of a major marketing drive
to promote squash and
racketball, as 'vibrant,
modern and professional'.

David Eccles, Fudge
MD comments,

"It's a landmark brief -
and will be a fabulous
project to work on.
Squash is experiencing
a major resurgence, and
the England men's and

women's national teams
are the current World and
European Champions.

Hence, Fudge have
been briefed with creating
new branding that will
reflect England Squash's
newly elevated status
on both a national and
international level."

Ben Taylor, England
Squash Marketing Co-
Ordinator comments

"The current England Squash
brand was developed
approximately six years ago,
and there is a strong desire
to modernise the brand and
for the new identity to reflect
the organisation in a more
effective manner."

Property Tectonics 'gets'
Blood, sweat & tears.

After learning about our Blood,
sweat & tears campaign we
were appointed to Property
Tectonics' latest brand and
digital brief without pitch.

The brief initially kicks-off
with the requirement for
a brand that reflects and
enhances their move into
the home energy market
with a view to rollout online
being its first application.

Fudge sets sights high
with team expansion.

Fudge opens its doors to
three new team members
following a number of
large account wins. Andrew
Birley joins Fudge from
CIDS (Creative Industry
Development Services),
where he was Project and
Events Manager, to take
up the newly created role
of Client Services Director.

Andrew is joined by
fellow new recruits - Web
Developers Jim Neath and
Matthew Hall.

Jim and Matthew will
complement the previous
appointment of Phil Jeffs
as Technical Director.

David Eccles, MD comments,
"The business is expanding
rapidly, and the new roles
will be pivotalto the companies
future growth and on-going
commitment to our brand
and digital offer."

Fudge award work
is looking rosy.

The Roses are among the
most prestigious accolades
in the industry, recognised
by peers and clients alike
as a true mark of excellence.

The judging for this year's
Roses Design Awards is
now complete and Fudge
is proud to receive its
nomination from a prestigious
panel of judges, chaired by
the highly acclaimed Malcolm
Garrett, for our identity work
for architectural practice Ark.

view work

Entries to the awards are
up this year with over 500
individual entries received,
from 155 different companies.

The Roses Design Awards
Ceremony, will take place
on Thursday 16th October
2008 at the Hilton Manchester.

So fingers crossed.

Already an award winner -
let’s see if Kitty can achieve
another feat.

After its triumph in the Big
Chip awards Kitty Cooper
Originals has been nominated
or best use of visual design
in the Dadi awards.

Having had a successful
inaugural year the Drum
awards for the digital
industries has returned
with a bang! With even
more categories more top
judges and more entries.

This digital fiesta will
take place in Leeds on
Friday 31st October at
the Royal Armouries.

View Work

Dig this, Fudge are
nomimated again in this
years Big Chip awards.

Now celebrating it’s tenth
year, The Big chip awards
has attracted a record
number of entrants setting
new standards in digital
excellence.

We have been nominated
once again in the highly
competitive category - best
use of visual design, for our
work for Kitty Cooper and
also this very website.

Winners will be announced
at The Big Chip Awards
Dinner, to be held on 22nd
May 2008 at New Century
Hall in Manchester. Winner/kitty-cooper.com

Design Week serves up
Fudge on Rogan's new
identity.

The mid-April issue featured
several stories within the
restaurant industry, heroing
our further work for Michelin
star Chef Simon Rogan and
his new venture - Rogan & Co.

The appointment built on
our existing relationship
established whilst creating
the L'enclume brand.

Fudge to switch Creative
Times online after winning
creative pitch.

Fudge has been appointed
to develop the online
presence of Creative Times,
the magazine produced by
CIDS (Creative Industries
Development Services).

The new Creative Times
site will be a community
driven service featuring
content derived from both
the creative industries and
from the sites dedicated
management team.

The sites main aims will be
to showcase industry news
and comment as well as
creative talent to prospective
buyers through the use of
online portfolios.

Fudge will work with CIDS
to formulate a web focussed
business model to fund
both the development of
Creative Times and other
CIDS activities.

Not only will the work involve
the design and build of the
Creative Times site, but
Fudge has also been tasked

Next on our plate Fudge
is to brand Simon Rogan’s
new restaurant.

Fudge is to create a brand
identity for a new restaurant
concept from Simon Rogan,
owner of the Michelin star
L’enclume.

Fudge, who created the
brand and online presence
for L’enclume two years ago,
has been tasked with creating
the identity for the new
restaurant which will open
in Cartmel later this year.

Further sites are yet to
be confirmed.

Fudge are to host D&AD
workshop at Urbis

Fudge and Elmwood
bosses will be back in the
classroom this week as
they joint host a special
D&AD Design Workshop
at the Urbis Manchester.

Fudge will set 20 degree
students a branding brief,
and work with them as if
a live agency project.

Gavin Bates comments:

"We are pleased to
be selected to run this
workshop giving young
talent the opportunity
to experience a real
agency approach to
responding to
a creative brief"

It will also give us the
opportunity to look out
for new talent.